Jan Maarten Asscher
The Asscher name will always remain synonymous with the iconic diamond cut developed and patented by Joseph Asscher, but those who delve into the rich heritage behind this name will discover a much larger story.
The Asscher Family
The Asscher name will always remain synonymous with the iconic diamond cut developed and patented by Joseph Asscher, but those who delve into the rich heritage behind this name will discover a much larger story.
It is an intriguing tale of master craftsmen who transformed some of the world’s most precious gemstones into legendary jewels, featured in royal regalia, past and present.
The Asscher family has been a true ‘diamond family’ since the 19th century and holds an exceptional position in the history of the world’s most significant gemstones. Jan Maarten Asscher brings the essence of this heritage to life in his new collections, where classic elegance and contemporary design converge.
In keeping with his legacy, he has designed timelessly elegant creations that will continue to enchant their owners for generations.
Jan Maarten Asscher’s collections are inspired by the great moments in the history of the Asscher family. The designs feature influences from the Arts and Crafts movement, refined accents of Art Nouveau, and settings that reference the Art Deco style. Throughout these styles, the iconic Asscher and Jubilee cuts stand proudly alongside original designs, some of which draw inspiration from the Crown Jewels. The collections are characterised by an unwavering commitment to excellence throughout the entire company.
The Asscher Heritage
JMA’s dedication to originality, craftsmanship, and excellence, combined with immense experience and a rich heritage, introduces an exciting new presence to the world of designer jewellery.
JMA embodies the special allure that always surrounds iconic jewellery—especially in the case of the legendary gemstones created by the house.
Jan Maarten Asscher is a descendant of one of history’s most famous diamond dynasties. The Asscher heritage stands for innovation, excellence, and craftsmanship, developed by successive generations of master craftsmen.
Jan Maarten Asscher
Innovation, Craftsmanship, Excellence
Innovation
With pioneering diamond processing technology and advanced techniques that lead to unique diamond shapes and cuts.
Craftsmanship
with an unyielding attention to detail, visible in cut, symmetry, and finish.
This refinement is brought together with original designs, inspired by classic and iconic influences. Designs that subtly revive elements from the past, while carrying the promise of becoming the heirlooms of the future.
The fusion of these core values results in JMA’s collections: exceptional jewelry that, like all great fine jewelry in the world, possesses an unmistakable gravitas.
Excellence
With skills refined through decades of knowledge and uncompromising quality, gained from creating some of the world’s most famous diamonds.
Excellence in Diamonds
In his new collection, JMA celebrates his heritage and craftsmanship in an original and innovative style.
We are all inspired by beautiful diamonds and colored gemstones—by the mystery of their depth, color, and history. A truly breathtaking stone is rare, and JM Asscher strives for perfection in shape, color, and clarity for all his jewelry. The result is certified brilliance and excellence, the hallmark of the house.
Artistic interpretation and exceptional expertise in high jewelry are brought together in prestigious, contemporary creations. In the new collections, we see a modern interpretation of JM Asscher’s heritage, translated into opulent jewelry that evokes wonder.
To emphasize this, JM Asscher has given an innovative interpretation to the concept of the scepter within the colored gemstone collection, transforming it into an elegantly wearable pendant, earrings, and rings. A brilliant combination of textures, colors, and light characterizes this distinctly royal design. It perfectly embodies the house’s vision of the fusion of old and new, heritage and innovation.
While materials, craftsmanship, and bespoke design can result in a significant price point, JM Asscher’s designs are more than worth the investment. The jewelry from their collections can be worn daily and is simultaneously guaranteed to be a showstopper for every jewelry collector.
Finesse is brought together with original designs, inspired by classic and iconic influences—designs that subtly revive the past while carrying the promise of becoming the heirlooms of the future.